What About AI?

Do you need an AI expert, or need AI in your business?

It’s impossible to avoid AI these days, from poorly done “AI Slop” to breathtakingly realistic images, sounds, and videos. There are content creators that are purely AI, who fully automate their accounts. It’d be really easy for me to just ask AI to write this up for me, but the reality is that AI excels at some things but falls short in others. Oddly, it is very good at mimicry, so it can appear very ‘authentic’ and credible. But your business shouldn’t just be about maintaining a ‘voice’ for your brand, it should also be about ensuring trust. If you want to build that trust, you have to at least get a deep understanding of what you’re trying to achieve from a human’s perspective before prompting a LLM. You have to understand what rights you give up (and what you retain) when you use AI. A lack of understanding of the law as it pertains to AI generated content could cost you your entire business. Don’t dive in without consulting with an expert first. Some of us have been working with AI since well before the current boom and can help you navigate the advantages (and disadvantages) of AI, and develop a strategic plan for you to best leverage AI solutions.